How not to make a great first impression
If this was the first thing you saw when you visited a new community, what would you do?
You would leave and never come back.
No-one is going to waste time in an empty community.
When you launch a community, make sure it looks active. Better still, make sure it is active. By getting a small group of members already using the community before it officially launches.
But don’t stop there just because you have content and questions ready for launch, what will make members come back.
So remember, if you’re going to seed a community, do it properly.
If you spot this in your communities you might want to do a quick Health Check to see what you can do about it