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Can an A-ha moment encourage member blogging?

September 9, 2014 Leave a comment

No I’m not talking about the 80’s Norwegian band.  But the moment when members of a community start to believe that you do not need to be an expert to write a blog.

A ha moment

A number of facilitators of communities that I have spoken to would love to have more member’s blogging about the subject area.  But when they speak to them, they are a little shy and do not believe they are expert enough to write a blog.

So this is a little idea that you could try out with them to show how easy it is.

There are a number of blogging styles that you will see when you start to read.

Event blogging is one of the easiest and if very common place.  You even start to see some people rushing trying to be the first to post a blog after the event. (Maybe that’s just some of the events that I go to)

Event blogging is– sharing impressions, opinions and insights from and event of seminar with others who may or may not be able to attend

So what’s the simple way to do this?  Well next time you are at an event with a number of your members of your community ask a few of them if they would like to fill in the A-ha moment.  I came across this idea at one of the Henley KM Forum but never thought to use it in this way. 

When you approach your member say that as a key member of the community we would love to capture your insights from the event so we can share with the wider community.

At the end of the event quickly take a photo of what they have written down.  And now you have a range of insights that can be shared with your members of the community.

Hopefully, a simple example like this will show your members how easy it is.  And maybe for the next event, you may even have some volunteers.

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